Updated November 12, 2026 at 5:23 PM UTC

The most-watched product launch videos

These are the product launch videos people actually watched, ranked by views, one per brand, so you can study what works before you ship your own.

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Questions

What makes a good product launch video?

The most-watched launch films show the product working in the first few seconds, keep to one clear promise, and end on a single call to action. Browse the ranking above to compare openings, length and pacing.

Where do these videos come from?

StealShot, a searchable library of launch videos from X and YouTube, ranked by views.

How do I get new launch videos every day?

Install Glasstab, a free Chrome extension. Its Launch Videos column shows the most-watched launch films in every new tab, next to GitHub Trending, Hacker News and Product Hunt.